The global virtual mirror market size is expected to reach USD 17.09 billion by 2025, registering a CAGR of 25.6% from 2019 to 2025, according to a new report by Grand View Research, Inc. These mirrors have helped turn the cumbersome process of shopping into an engaging activity as they incorporate interesting interactive features. Their features, shape, integration, and ease of use vary depending on the type of end-use industry.
Retail
stores are expected to benefit through the installation of such mirrors to a
great extent, as the data pertaining to customer preferences and factors
influencing buying decision are expected to provide crucial insights for
developing marketing strategies. In automobiles, virtual windscreen and
side/exterior mirrors are expected to provide a sleek frame design. This will
allow users to access features such as zooming into the background for a wider
view, as opposed to the traditional side mirrors. The hospitality sector too is
now inclined toward using a virtual interactive mirror to display the services
offered in hotels and for entertaining customers by playing videos.
Brick
& mortar stores are expected to be the key adopters of such mirrors in
their premises owing to the introduction of advanced technologies such as 3D
AR/VR, 3D body scanning, and AI-equipped Virtual Fitting Room (VFR). The
user-friendly interface that senses hand and face gestures allows customers to
try out clothes virtually while browsing through the available collection in a
store. Additionally, the compelling feature of the mirrors used in hotels,
malls, lifts, and restaurants is expected to provide an impetus for their
increased adoption in the hospitality vertical. North America has been an early
adopter of virtual mirror solutions while Asia Pacific is expected to witness
increased adoption of these smart mirrors in the automotive, retail, and
hospitality verticals.
Full Research Report On Virtual Mirror Market Visit Here:
https://www.grandviewresearch.com/industry-analysis/virtual-mirror-market
Further key
findings from the report suggest:
- The virtual
mirror market growth can be attributed to the increasing online shopping
activities and the growing need for virtually checking clothes for a
better fit to avoid returns
- Virtual
mirrors are expected to support the retail sector in increasing customer
base by accessing customer data for making informed strategic plans and
launching new products
- In 2018,
Europe accounted for a significant revenue share of the market owing to
the presence of well-established fashion and hospitality verticals
- The others
industry segment accounted for a revenue share of around 10% in 2018 owing
to the use of advanced technology-based mirrors in the automotive &
hospitality verticals
- The key
players in the market include Astrafit; DigitalDM; Fitnect Interactive;
International Business Machine Corporation; Metail Limited; MemoMi Labs
Inc.; SenseMi; Virtooal; Zugara, Inc.; and 3D-A-Porter.
Request a Sample Copy of the Report @
https://www.grandviewresearch.com/industry-analysis/virtual-mirror-market/request/rs1
About Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco. The
company provides syndicated research reports, customized research reports, and
consulting services. To help clients make informed business decisions, we offer
market intelligence studies ensuring relevant and fact-based research across a
range of industries, from technology to chemicals, materials and healthcare.
For more info visit @ https://www.grandviewresearch.com
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